Audio Logo (jingle)
Audio Brand Theme
Video Background Music
How to use the Audio Brand:
Necessary for external communication
Videos published for external communication and marketing matters need to end with the Baloise logo and the audio logo.
Highly recommended for formal internal communication
Internal videos with an official character should implement the audio logo in the outro accompanied by the Baloise logo.
Optional for informal internal communication
Optional use of audio logo, intro / outro or background music in videos for projects, events or departments.
For questions or new requirements, please contact Daniel Zangger (Corporate Branding).